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A deserted road stretches into the mountains, with a warning sign for cattle. Text announces a major event coming in 2027.
A gray pickup truck speeds along a rural highway with a promotional message about on-vehicle advertising in the foreground.
Cars on a busy highway at dusk, with a promotional message for "RAXCLAW" indicating it will soon be available in more cities.

INTRODUCING RAXCLAW.

THE SMARTER SIGNAGE SYSTEM FOR CARGO VANS, PICKUPS, AND COMMERCIAL FLEETS.

RaxClaw™ is an all new modular truck-mounted signage system for cargo vans, pickup trucks, and commercial fleets. The initial product features backlit acrylic panels with insertable graphics transparencies—all supported by rugged, removable, non-invasive aluminum extrusions and frames. The platform is intended for contractors, fleet operators, local businesses, sports fans, event promotion and sponsorship advertising.

Product Architecture 

Primary configurations of RaxClaw include side-rail signs, stake-pocket mounted signs, rack-clamp signs, tonneau-compatible adapters, and removable rail-mounted hardware. The RaxClaw architecture uses waterproof construction, easily replaceable reverse-printed graphic films, LED backlighting powered by 12V current with an easy connect plug, reflective interior surfaces and quick-install mounting hardware.

Target Markets 

Commercial contractors, trades, delivery fleets, local advertising, event marketing, sporting and sportsfan applications, municipal vehicles and fleet operators. Initial focus remains the North American pickup trucks and vans markets. RaxClaw offers Dealer-Only sales.

Competitive Position 

Unlike vehicle wraps and permanent body graphics, RaxClaw provides removable, reusable and illuminated messaging with fleet flexibility. Distribution can occur through truck accessory dealers, rack manufacturers, fleet up-fitters and online Dealer-Only channels.

check out the raxclaw vision

For on-vehicle solutions for pickup, cargo vans, and specialty vehicles.

White pickup truck with red sign
White Van with blue sign
ON THE RAXCLAW
Drawing Board
Geotracking

Monitor Your Fleet with Geolocation  

Geolocation by RaxClaw gives fleet operators real-time visibility into where vehicles are, helping them optimize routes, reduce fuel costs, and respond quickly to delays or customer needs. It also improves driver accountability and vehicle security while providing useful data to identify inefficiencies and make better operational decisions.

Prdct Drawing

Continuous Product Development 

RaxClaw is continuing its product development of a commercial signage display rack system designed specifically for fleet operators. The system focuses on durability, modularity, ease of installation, and efficient use of space, providing fleet operators with a practical and cost-effective solution for displaying and managing commercial signage/messaging.  

Installer Image

The Money to Be Made by RaxClaw Signage System Installers 

For installers, fleet truck upfitters, and signage companies, the RaxClaw on-vehicle signage systems create a new revenue opportunity by helping fleet operators turn vans and pickup trucks into professional, highly visible mobile advertising assets. With straightforward installation and the potential for repeat business as fleets add or replace vehicles, installers can generate incremental revenue while building valuable long-term fleet relationships.  

Wrapped Van

RaxClaw Vehicle Signage Systems vs. Full-Vehicle Wraps 

RaxClaw vehicle-mounted signage systems—with easily replaceable RaxClaw-generated graphics—offer fleet operators greater flexibility and cost savings than traditional vehicle wraps. Graphics can be updated, replaced, or refreshed without removing a full wrap, making them ideal for businesses that need to adapt branding, promotions, or messaging across multiple vans and pickups.